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<title>Search Engine Marketing News</title>
<link>http://WWW.rugles.com/weblog/</link>
<description>The non-standard news and views on search engine marketing. </description>
<copyright>Copyright 2005</copyright>
<lastBuildDate>Fri, 02 Sep 2005 14:22:47 +0000</lastBuildDate>
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<item>
<title>Friday Quote</title>
<description>&quot;Be conservative in what you do, be liberal in what you accept from others.” John Postel (aka Postel&apos;s law)...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/09/friday_quote.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/09/friday_quote.html</guid>
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<pubDate>Fri, 02 Sep 2005 14:22:47 +0000</pubDate>
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<item>
<title>Monday Coffee</title>
<description>This *is* a good day. We got a new Gaggia Classic espresso machine for the office and this is enjoyment at maximum strength... Higly recommended for caffeine afficionados......</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/monday_coffee.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/monday_coffee.html</guid>
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<pubDate>Mon, 29 Aug 2005 15:00:01 +0000</pubDate>
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<item>
<title>More Google</title>
<description>The New York Times have more about Google, Gmail, talk, desktop, life the universe and everything.......</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/more_google.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/more_google.html</guid>
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<pubDate>Thu, 25 Aug 2005 11:16:11 +0000</pubDate>
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<item>
<title>Is Google Microsoft&apos;s Best PR?</title>
<description>Report from the NY Times. SAN FRANCISCO, Aug. 23 - For years, Silicon Valley hungered for a company mighty enough to best Microsoft. Now it has one such contender: the phenomenally successful Google. But instead of embracing Google as one...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/is_google_micro.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/is_google_micro.html</guid>
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<pubDate>Wed, 24 Aug 2005 12:09:56 +0000</pubDate>
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<item>
<title>Is Google Microsoft&apos;s Best PR?</title>
<description>Report from the NY Times. SAN FRANCISCO, Aug. 23 - For years, Silicon Valley hungered for a company mighty enough to best Microsoft. Now it has one such contender: the phenomenally successful Google. But instead of embracing Google as one...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/is_google_micro_1.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/is_google_micro_1.html</guid>
<category></category>
<pubDate>Wed, 24 Aug 2005 12:09:56 +0000</pubDate>
</item>
<item>
<title>Does size matter?</title>
<description>So Google boy Sergey Brin accused Yahoo! of inflating their database size with duplicate entries in such a way as to cut its effectiveness despite its large size. Well Sergey should know about that... Isn&apos;t this a classic case of...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/does_size_matte.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/does_size_matte.html</guid>
<category></category>
<pubDate>Thu, 18 Aug 2005 12:49:11 +0000</pubDate>
</item>
<item>
<title>Writing</title>
<description> If you&apos;re writing for strangers, make it shorter. Use images and tone and design and interface to make your point. Teach people gradually. If you&apos;re writing for colleagues, make it more robust. Be specific. Be clear. Be intellectually rigorous...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/08/writing.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/08/writing.html</guid>
<category></category>
<pubDate>Tue, 16 Aug 2005 13:41:50 +0000</pubDate>
</item>
<item>
<title>To Google or Not to Google</title>
<description>Whatever you think of Google these days, I think you will find this quite funny:...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/07/to_google_or_no.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/07/to_google_or_no.html</guid>
<category></category>
<pubDate>Mon, 25 Jul 2005 18:10:34 +0000</pubDate>
</item>
<item>
<title>When Lions Fight....</title>
<description>...the mice are the victims. This from Forbes. Microsoft Corp. sued Google Inc. on Tuesday, accusing it of poaching a top executive the search engine company had wooed away to head a new research lab in China. The Redmond-based software...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/07/when_lions_figh.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/07/when_lions_figh.html</guid>
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<pubDate>Wed, 20 Jul 2005 12:29:21 +0000</pubDate>
</item>
<item>
<title>Google Updates PageRank</title>
<description>Long gone are the times when people thought that a PageRank change was big news. However, for whatever that means the pageRank values have been updated recently and also the backlinks that are displayed in Google. It appears that the...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/07/google_updates.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/07/google_updates.html</guid>
<category></category>
<pubDate>Mon, 18 Jul 2005 11:27:15 +0000</pubDate>
</item>
<item>
<title>New Weblog</title>
<description>Regular readers of our weblog noticed our complete dissapearance over the past couple of months, along with errors, missing files etc etc etc. All these problems were caused by a suddden collapse of our Movable Type weblog due to the...</description>
<link>http://WWW.rugles.com/weblog/archives/2005/07/regular_readers.html</link>
<guid>http://WWW.rugles.com/weblog/archives/2005/07/regular_readers.html</guid>
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<pubDate>Mon, 11 Jul 2005 13:19:00 +0000</pubDate>
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