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April 26, 2004
Yahoo! Updates Instant Messenger
Yahoo! has updated their Instant Messaging service in a beta version that was launched today. The new IM is integrated with the resty of the Yahoo! services and also includes Search options in its interface.
It is apparent that Yahoo! is trying to push their new search engine technology in any way that they can and integrate it with the rest of their community services. I have to say though that there is something lacking from this rather traditional integration and promotion approach that Yahoo! is following. We have the feeling that there is something lacking from all this and it is nerve, energy, innovation and 'hipness' (is there such a word?). Yahoo! is too much a conventional company at the moment and they are definitely playing it safe.
Do you think their tactics is right?
Posted by Basileios at April 26, 2004 07:36 AM
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