June 09, 2005
Click Fraud
A good place to start looking at Click Fraud details is Posted by Basileios at 05:03 AM | Comments (0) | TrackBack (0)
May 25, 2005
In the Meantime Others Move On...
So while Google is spending its time collecting data and innovating by creating a personalized portal (wow! why didnt anybody thing of this before) the world of search technologies moves on.
It is not the fisrt time that we mention this: Google is simply caching in on the brand name while in fact search engine optimization is so outspread and standard search engine technologies have improved so much as to cover the needs of the average search engine user so that Google is no more the necessity it was a few years ago. In fact the huge Google brand is holding techjnology back at the moment.
It is reassuring to see search engine evolution though. It must also be reassuring for the millions of businesses who are condemned to the impossibility of reaching an audience through the slow, expensive and unreliable processes of SEO for Google.
Posted by Basileios at 04:12 AM | Comments (0) | TrackBack (0)
May 23, 2005
The Next Google Move
Posted by Basileios at 06:05 AM | Comments (0) | TrackBack (0)
May 20, 2005
Click Fraud from the Inside
A very interesting report by Tim Yang on his communication with a click fraud 'company'. Worth every single sentence.
Posted by Basileios at 12:13 AM | Comments (0) | TrackBack (0)
May 13, 2005
See What You Are Missing?
A very cool tool (in Flash) by Dogpile on comparing the first page results of Google, Yahoo and Ask.
Their argument here being that by using Dogpile you aren't missing any of these results, but of course there is a bias here both due to the fact that you compare 10 results of each of the engines with 30 results from Dogpile, and due to the fact that most of these sites these days will have the information one needs (or the products one wants).
Posted by Basileios at 06:10 AM | Comments (0) | TrackBack (0)